Friday, 18 May 2012

Finance with Fido

It’s not often that I get excited about a bank. Generally, they’re difficult things to get excited about, unless you mean an angry or frustrated type of excitement. But just look at Metro Bank!

A couple of years ago, I was delighted to hear that a dog-friendly bank was opening up in the UK. Since July 2010, Metro Bank has opened 12 stores around greater London and beyond – the latest is in Chiswick – and I really hope it will expand further. As I don’t live in London, I’m not even a customer of Metro Bank – but if a branch opened near me I'd be there like a shot.

Metro Bank says, quite simply, that dogs rule. It is the official banking partner of the Kennel Club, and it won the High Street category in the Kennel Club’s ‘Open for Dogs’ awards in 2011. Its refreshingly pro-dogs attitude goes way beyond letting people bring their dogs into the bank.

Giving the crunch a new meaning
Not only does Metro Bank welcome your dogs into its branches; it will also give them treats! And to make sure they’re the right treats for the discerning doggy palette, the bank is giving Fido a choice of three treats to sample before voting for the best biscuit, either in-store or online. You have until 31 May to vote, and you could win a basket of goodies for your faithful friend.

Putting its money where its mouth is
Since 23 April this year, Metro Bank has been putting its money where its mouth is by encouraging its customers to rehome dogs and cats from Battersea Dogs and Cats Home. As long as you have at least £100 in your Metro Bank account and a receipt for the adoption fee dated on or after 23 April, the bank will refund you up to £65 for cats and £105 for dogs.
How good is that? It’s the sort of stuff that can make a real, immediate difference to the lives of dogs and cats at a time when more are being abandoned than ever. Of course it’s all good publicity for the bank – and rightly so. I’m so chuffed to bits to see this kind of commitment, and I think of many other businesses that could do with learning a trick or two from Metro Bank.

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